A Catalyst Digital Solutions Offer
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For HVAC + Refrigeration Contractors

You built a professional company.
Make sure it looks like one.

Catalyst Digital Solutions is a growth partner for contractors. We build complete brands and conversion-focused websites for established trade companies that have outgrown the way they currently look online.

See what we built for Super J. Then imagine the same transformation for your company.

Catalyst Digital Solutions builds complete brands and conversion-focused websites for established trade companies.

See what we built for Super J. Then see what Catalyst could build for your company.

Or call/text {{ phone }}
Featured Transformation: Super J Refrigeration & HVAC. Branding by Catalyst.
BeforeTypical owner-built contractor website
Typical owner-built contractor website
AfterCatalyst-built brand + website

The “Before” is a concept representing a typical owner-built contractor website. The professional Super J identity shown here was developed by Catalyst for an HVAC/refrigeration business partner.

Complete brand identity

Logo system, colors, typography and production-ready source files.

Super J storefront signage — lit channel lettering
Signage design

One professionally designed sign concept plus production-ready vector artwork.

Super J vehicle wrap design
Vehicle wrap design

Turn one truck, van or service vehicle into a rolling billboard.

Super J embroidered cap and polo shown with coordinated business cards and social media artwork
Uniform + embroidery artwork

Production-ready logo and wordmark files for crew apparel, including hats, polos, work shirts and jackets.

Front of the Super J business card
Contact-information side of the Super J business card
Business card design

One professional card design for up to five people, using the contact information you provide.

Social avatars and headers

Coordinated profile images and header artwork sized for the major platforms, so your company looks consistent wherever customers find it.

Optional custom mascot

If a mascot fits your brand, we can build a recognizable character with multiple poses for your website, vehicles, advertising and print materials.

Super J mascot giving a thumbs up
Super J mascot flying forward
Super J mascot standing with arms crossed
And Don’t Forget These
✓Written brand-guidelines sheet
✓Google Business Profile image set
✓Branded link-preview image
✓Contact and service-request forms
✓On-page search optimization
✓Domain connection and SSL
✓First 30 days of website hosting

If you need a domain, Catalyst also covers up to $30 for the first year of one standard available name.

Catalyst supplies the design and production artwork. Printing, fabrication, permitting, garments, wrap production and installation are separate.

superjrefrigeration.com
Super J desktop homepage
View the Super J Homepage →
Included With The Website

Your website can answer questions, too.

The completed website includes an AI customer assistant trained around your company information. Visitors can ask about services, service areas and common questions, then get directed to call or request service.

Try Out the AI Chatbot →
Super J Assistant ● Online
Do you guys work on walk-in coolers?
Yes. Walk-in coolers and freezers are our main line of work. We handle repair, maintenance and installs for commercial kitchens and stores. Want me to help you request service or set up a call?
Request service please
Ask a question…
Hosting and AI after launch
The $4,000 build includes the first 30 days of website hosting and AI-assistant operation after launch. After that, you can choose the optional $149/month Care Plan to keep the site hosted, secured, monitored and backed up, and to keep the assistant running. It includes 2,000 AI-assistant replies per month; additional replies are $10 per 500-reply block. Cancel anytime. The assistant is powered by OpenAI, the company behind ChatGPT. Catalyst selects the OpenAI model that best balances answer quality, reliability and operating cost. We provide 60 days' written notice before changing AI providers or Care Plan prices, except that an urgent provider change may occur sooner to prevent an outage or address a security, legal or provider-discontinuation issue. You may instead move the site to your own host and provide your own paid AI-model account. Read the full Care Plan terms.
Custom 10-page Next.js/React website Custom design and development for desktop, tablet and mobile; conversion-focused page structure and calls to action; contact and service-request forms; page-level search optimization; applicable HVACBusiness/LocalBusiness structured data; domain connection, SSL and the first 30 days of hosting.
$15,000
Complete professional brand identity Guided intake, five initial creative directions, primary logo and wordmark, supporting mark, practical lockups, one-color and reversed versions, color specifications, typography system, brand guide and production-ready vector, print and web exports.
$7,500
Custom AI website assistant setup A branded website assistant trained and tested against the business information you provide, including services, service areas and common customer questions. The first 30 days of operation after launch are included.
$1,500
Custom mascot or character design, if selected An original brand character developed around the approved direction, with practical source and export files for use across the included brand applications.
$1,500
Commercial vehicle-wrap design One coordinated wrap design for one vehicle type and one supplied installer template, including front, side and rear presentation views plus production-ready artwork. Printing and installation are separate.
$1,500
Large-format storefront-sign design One brand-matched exterior sign design with scale-aware, production-ready vector artwork and three presentation mockups. Permits, fabrication and installation are separate.
$1,000
Business-card design system One professional card design, populated with the names and contact details you provide for up to five people, with editable vector artwork and a print-ready PDF.
$600
Social and business-profile launch kit Platform-ready profile images and headers, a Google Business Profile image set and a branded link-preview image so the new identity launches consistently online.
$600
Uniform and embroidery artwork package Production-ready logo and wordmark files for crew apparel, embroidery-ready formats, plus branded polo and ball-cap presentation mockups. Garments and physical embroidery are separate.
$300
Estimated standalone market value Maximum estimate when the optional mascot is selected.
$29,500
How we estimated these values
These are good-faith estimates of what comparable components can cost when purchased separately from professional designers and developers. They are not Catalyst's former prices, and providers vary widely by scope, experience and market. Current reference points include custom website services starting at $8,000 and broader custom-coded website estimates of $5,000–$30,000; published complete identity pricing of $5,000–$10,000; full commercial-wrap design starting at $850; and custom business chatbot setup starting at $1,500. The comparison covers design and digital production work only. Printing, fabrication, garments, permits and installation are not included.
Everything above in one build

Your Price: $4,000

(But not all up-front)
Only 5 available at this price. Once the five $4,000 packages are gone, the price goes up to $6,000. We're offering the first five at an introductory price so we can document the transformations and earn honest client feedback. The launch price is reduced. The work is not. But this price will not remain available indefinitely.

You'd be hard-pressed to buy either a substantial custom website or a complete professional brand system for $4,000. Catalyst combines both, plus the supporting production assets, into one coordinated build.

But you don't have to commit $4,000 to find out whether we're the right fit.

Keep reading ↓

Start Small. See Your Company First.

Get your brand started for $500.

Your payment starts the engagement. A detailed company and brand intake is emailed to you promptly after checkout so we can learn what your business is, what it offers and how you want it to look.

After we receive the completed intake, we present five guided visual directions within two business days. Each direction shows a potential logo, company wordmark and font choice, color scheme, and mascot approach when requested. The direction boards are concepts, not finished vector files.

Choose one direction and the seven-business-day production clock begins.
If none fits, one guided hard reset and five replacement directions are included.

Get Your Brand Started

The $500 starter payment is non-refundable because onboarding and creative work begin immediately. It applies to the $4,000 total if you continue. No card is saved, and the remaining $3,500 is never charged automatically. View terms.

Our delivery promise Once you approve a direction in writing, the seven-business-day production clock starts. If Catalyst misses that deadline for reasons within our control, you may cancel before the late work is delivered and receive the full $500 back.

For your $500...

You own.
Logo system example
Business card example
Vehicle-wrap mockup example
Uniform logo example
Signage mockup example
✓Logo system: logo, wordmark, lockups and vector files
✓Brand color system: finalized palette with HEX specs
✓Typography system: selected type and font files where licensing permits
✓Business card design: vector and print-ready files, populated for up to five people
✓Vehicle wrap mockups: at least front, side, and rear views
✓Uniform mockups: one embroidered polo and one embroidered ball cap
✓Signage mockups: three presentation images

For vehicle and sign mockups, we use the reference images you provide. If you don't provide them, we'll choose or create suitable images based on the vehicle model and year or business setting you identify.

You preview.

Your Website Homepage

We send your five initial directions within two business days after receiving your completed intake. You choose one, then the seven-business-day production clock starts. Business days are Monday through Saturday.

Super J working homepage preview
View the Super J Example →

The homepage is a working preview, not an owned Brand Starter file. We host it for 14 days so you can judge the work. If you continue, it becomes the foundation of the complete website. If you stop, it comes down.

If you continue
$3,500
$500 already paid
If you stop
$0
Keep the completed brand files and mockup images
1
Start and complete the intake

Pay $500 to begin. Your intake arrives by email shortly after checkout. It covers your company, services, customers, website needs and brand preferences.

2
Review five guided directions

We present five directions within two business days after your completed intake. Choose one, or use your included hard reset for five new options.

3
Build, revise and decide

Your approved direction starts the seven-business-day build. Review the Brand Starter and homepage, use the included revision round, then continue for $3,500 or stop.

See the complete timeline and hard-reset process
  1. Pay $500. The non-refundable Starter payment begins the engagement and is credited toward the $4,000 total if you continue.
  2. Complete one detailed intake. It is emailed promptly after payment and covers both creative preferences and the business information needed for the website. If it remains incomplete after two business days, we follow up.
  3. Receive five directions. We present five guided concept boards within two business days after receiving the completed intake.
  4. Choose within one business day. If none fits, one hard reset is included. We meet with you, review examples and your feedback, and then present five replacement directions within two business days.
  5. Approve one direction. Your written approval starts the seven-business-day production clock.
  6. Review the delivered Starter. We deliver the completed Brand Starter assets, presentation mockups and working homepage preview.
  7. Use your included revision round. Send one consolidated list of revisions. Depending on scope, we may take up to three business days to complete and re-deliver them.
  8. Continue or stop. Continue with the complete build by signing the full scope and paying the remaining $3,500. If you stop, nothing more is due and the temporary homepage preview comes down after the review period.

For this offer, business days are Monday through Saturday. We are closed on Sundays. Client delays, changed instructions or added scope extend the applicable deadline. Creative work can be collaborative and may require a call or video meeting.

We're not asking you to sign a long-term marketing contract, increase your ad spend or trust a promise about “traffic.” We're asking you to judge Catalyst by the actual work we build for your company.

✓No long-term marketing contract
✓No required ad spend
✓No automatic $3,500 charge
✓No traffic or ranking promises
✓See the finished Brand Starter before deciding on the remaining $3,500
The build stands on its own. Ongoing SEO, paid advertising, content, social media, reputation management and other growth services are not included in the $4,000 package. Catalyst offers them separately if you want to take the new brand further. They are optional and are never required to receive or use your completed brand assets. Website hosting after the included first 30 days requires either the optional Care Plan or your own hosting arrangement.
Featured Transformation

Super J Refrigeration & HVAC

A complete contractor brand developed by Catalyst for an HVAC/refrigeration business partner — from identity and fleet graphics through the website and AI customer assistant. Yours will be built around your company: your name, your colors, your services. Nothing here gets reused.

View the Live Super J Site →

FAQs

What exactly do I own after paying $500?

Your finished logo, wordmark, lockups, and vector files; color palette; typography system; business-card design with vector and print-ready files; and the delivered vehicle, polo, ball-cap, and signage mockup images.

What happens to the homepage?

The homepage is a working preview during the $500 phase, not an owned Brand Starter file. We build it with your new branding and host it for 14 days. If you continue, it becomes the foundation of the complete 10-page website. If you stop, the preview comes down.

Is the complete package really $4,000?

Yes, for the first five paid packages. Your $500 applies toward the total, leaving $3,500 if you continue. After five packages have sold at $4,000, the package price increases to $6,000.

What happens if I don't continue?

Nothing further is owed. There is no automatic charge. You keep the completed logo system, colors, typography, business-card files, and mockup images. The homepage preview comes down after 14 days.

What does the complete package include?

A complete brand identity with production-ready source files, business card design, one vehicle wrap design, uniform and embroidery artwork, one signage design, and a 10-page conversion-focused website with an AI customer assistant.

Does the $4,000 include printing, signs, vehicle wraps or uniforms?

No. Catalyst supplies the design and production artwork described in scope. Physical printing, fabrication, garments, wrap production, permitting and installation are separate.

How quickly will I see the work?

After your $500 payment, we email the intake promptly. We deliver five initial raster brand directions within two business days after receiving your completed intake. After you approve one direction in writing, we deliver the completed Brand Starter and working homepage within seven business days. One consolidated revision round is included and may take up to three business days. Sundays do not count as business days. Client-requested changes or delayed information, feedback, or approvals extend the applicable deadline.

Is the $500 refundable?

The $500 is a one-time, otherwise non-refundable purchase because onboarding and creative work begin immediately after payment. If Catalyst cancels, cannot deliver, or misses the applicable delivery promise for reasons within our control and you cancel before the late work is delivered, we refund the $500 in full. Subjective preference after on-time delivery is not a refund basis.

How many brand directions and revisions are included?

After payment and the completed intake, you receive five AI-assisted raster concept boards. They are guided brand directions, not five finished brand packages or usable logo files. If none fits, one guided hard reset, a feedback meeting and five replacement directions are included. After one direction is approved, one consolidated revision round on the delivered Brand Starter is included. Additional exploration or revision rounds require your written approval of a quoted change order.

What happens to the website and AI assistant after the first 30 days?

The $4,000 build includes the first 30 days of hosting and AI-assistant operation after launch. After that, the optional $149/month Care Plan keeps the site hosted, secured, monitored and backed up, and keeps the assistant running. It includes 2,000 replies per month; additional replies are $10 per 500-reply block. The assistant is powered by OpenAI, and Catalyst selects the OpenAI model used. We provide 60 days' written notice before changing AI providers or Care Plan prices, subject to the urgent-provider-change exception in the terms. You can cancel anytime or self-host with your own paid AI-model account.

Do I have to hire Catalyst for ongoing marketing?

No. The $4,000 package includes on-page search optimization during the website build. Ongoing SEO, paid advertising, content, social media, reputation management and other growth services are separate optional purchases from Catalyst. You do not need them to receive or use your completed brand assets or to operate the website under its hosting and license terms.

See what your company could become.

Start with a guided intake and five directions built around your company.

Get Your Brand Started
$500 starts the engagement. No automatic $3,500 charge.
Questions? Call or text {{ phone }}
Get your brand started Get Started